What is the R&D Tax Credit Claim Process for Agencies?
If your agency develops software, builds complex digital platforms, or solves technical problems through experimentation, you could be eligible for R&D tax credits. The process has changed significantly in the last two years, and getting it wrong means your claim gets rejected.
Here is the timeline and documentation you need, step by step.
Step 1: Identify Qualifying R&D Activity
Before you think about forms, you need to identify which projects qualify. HMRC looks for projects that sought to achieve an advance in science or technology, where the outcome was uncertain, and where you attempted to overcome a technical challenge.
For agencies, qualifying activity often includes:
- Building custom software platforms where existing solutions did not work
- Developing algorithms or data processing methods that pushed beyond standard practice
- Creating integrations between systems that required novel technical work
- Designing user interfaces for complex data visualisation where the technical approach was uncertain
Routine website builds, standard template customisation, or straightforward app development rarely qualify. The key question is: did your team have to overcome a technical uncertainty that a competent professional in the field could not solve immediately? [1]
Step 2: Gather the Technical Report
HMRC requires a report that explains the R&D project and the qualifying costs. This report should be prepared by a qualified person, such as a chartered accountant or a tax specialist. [1]
The technical report needs to cover:
- The scientific or technological baseline at the start of the project
- The technical uncertainty you faced
- The work undertaken to overcome that uncertainty
- The advance achieved (or attempted)
- The qualifying costs incurred
This is not a marketing document. It is a technical explanation written for HMRC inspectors. If your agency built a machine learning tool to automate content tagging, the report needs to explain what was technically uncertain about the approach, not just that it saved time.
Step 3: Calculate Qualifying Costs
For accounting periods beginning on or after 1 April 2023, qualifying costs include cloud computing and data licence costs, but only the portion used for qualifying R&D. [2] This is a significant change for agencies that rely on AWS, Azure, or Google Cloud for development and testing.
Typical qualifying costs for agencies include:
- Staff salaries and employer NI for employees directly engaged in R&D
- Externally provided workers (freelancers or contractors) working on qualifying projects
- Cloud computing costs for development, testing, and deployment environments
- Data licence fees for datasets used in qualifying R&D
- Consumables and software licences used directly in the R&D
You need to apportion costs carefully. If a developer spends 60% of their time on qualifying R&D and 40% on routine client work, only 60% of their salary qualifies. HMRC expects clear time records or a reasonable apportionment methodology.
Step 4: Submit the Claim Notification Form (If Required)
For accounting periods beginning on or after 1 April 2023, companies planning to claim R&D tax relief may need to submit a Claim Notification Form. The deadline for submission is linked to your company's period of account and ends six months after. [2]
This is a new requirement. If you miss the notification deadline, you cannot make a claim for that period. Your accountant should handle this, but you need to know it exists. If you are approaching the end of your accounting period, ask your accountant whether you need to file a notification.
Step 5: Complete the Additional Information Form
This is the most critical step. The additional information form must be submitted before or on the same day you submit the Company Tax Return (CT600). [3]
If you send the additional information form and the CT600 on the same day, you must send the form first, followed by the tax return. If the tax return is submitted before the additional information form, the claim will be rejected. [3]
You can complete the additional information form if you are a representative of the company or an agent acting on behalf of the company, using an agent services account. [3] If you are an agent, you must log in to your agent services account before you can complete the form on your client's behalf. [3]
If you do not submit this form, any R&D or expenditure credit claim will not be accepted. [3] That is not a warning. That is the rule.

